Biography of Mrs. Sweta Aggarwal

Founder Profile – Mrs. Sweta Aggarwal

Mrs. Sweta Aggarwal, Co-Founder & Chief Marketing Officer (CMO) of KYPTEC® Lifestyle, is the driving force behind the brand’s bold identity and global expansion. With an MBA from the University of Mumbai and advanced certifications in digital strategy, branding, and consumer engagement, she has shaped KYPTEC® into a youth-first, lifestyle-driven audio brand.

Sweta recognized early that audio is more than technology—it is culture, expression, and identity. At a time when global players dominated the premium audio market, she envisioned an Indian brand that could resonate directly with young audiences, combining premium sound performance with aspirational design. This vision laid the foundation for KYPTEC® Lifestyle.

As CMO, she has led brand storytelling, influencer partnerships, and social-first campaigns that appeal to Gen Z, Millennials, and global youth communities. Under her guidance, KYPTEC® has expanded across Asia, Europe, the Middle East, and North America, becoming one of the first Indian lifestyle audio brands to compete internationally.

Beyond marketing, Sweta actively contributes to product design alignment, consumer insights, and trend forecasting, ensuring each launch reflects the evolving aspirations of modern users. Her mission is to create not just a brand, but a movement that amplifies creativity and identity, proudly carrying the Indian flag worldwide: “Engineered in India. Loved Worldwide.”

Brand Profile – KYPTEC® Lifestyle

KYPTEC® Lifestyle, a registered trademark of BalaJi MicroTechnologies Pvt. Ltd. (a unit of the B.B. Group of Companies), is India’s premium wireless audio brand redefining the way sound is experienced globally. Headquartered in New Delhi, KYPTEC® combines technology, lifestyle, and youth culture to create globally competitive products.

Founded by Nitin Aggarwal and Sweta Aggarwal, KYPTEC® offers studio-grade clarity, futuristic wireless technology, and bold, youth-inspired designs.

Product Ecosystem:

• Over-Ear & On-Ear Headphones – Deep bass, precise sound, all-day comfort.

• Gaming Headsets – Surround sound and ergonomic design for immersive play.

• Wireless Earbuds & ANC Earphones – Lightweight, stylish, and hybrid lifestyle-ready.

• Lifestyle Audio Gear – Ideal for travel, fitness, work, and creativity.

Every product is designed in India with a global vision, featuring Hybrid ANC/ENC, fast charging, long battery life, and ergonomic comfort, making KYPTEC® a premium lifestyle choice.

Mission & Vision – KYPTEC® Lifestyle

Vision – The KYPTEC® Dream
“Engineered in India. Loved Worldwide.”
KYPTEC® seeks to be a global lifestyle movement, where technology, culture, and self-expression converge.

Mission – The KYPTEC® Way

• Deliver premium sound with Hybrid ANC/ENC and studio clarity.

• Make audio gear fashionable lifestyle essentials for youth.

• Expand into Asia, Europe, the Middle East, and North America.

• Integrate audio into everyday life—work, fitness, travel, gaming.

• Achieve $125M+ turnover in 1–2 years, competing with global audio leaders.

KYPTEC® is innovative, youth-driven, and proudly Indian, shaping the next generation of premium audio experiences.

Address & Website

Corporate Headquarters
BalaJi MicroTechnologies Pvt. Ltd.
(A Unit of B.B. Group Of Companies)
Unit No: C-79, Upper Ground Floor,
DDA Sheds, Okhla Industrial Area,
Okhla Phase – 1, New Delhi – 110020, INDIA

Email: [email protected]
Mobile/WhatsApp: +91-9319255113
Website: KYPTEC® Lifestyle – Founders